Macro Trade - Actions speak louder than words

Tuesday 30 August 2011

Love Card, Your Shopping Guide!

Although it sounds like a love meter, the Love Card is actually a digital card that helps the blind and elderly shop in supermarkets independently. It’s basically a device that hangs around the neck and when activated, communicates with the wearer with audio feedback. It uses RFID technology to “read aloud” the prices of groceries, vegetables etc. Take your pick and keep moving down the aisle.

Designer: Shen Ming





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